Project

Isle of Wight – 2021

Client

Sky Arts

Agency

Way to Blue

Project Description

The Isle of Wight festival is one of the UK’s most celebrated music events. Each year 70,000 music fans descend onto the island for a weekend of live performances from the world’s biggest artists.

Sky Arts needed a video production team to create a range of content to build social engagement across the festival in 2021 and provide exciting content for the fans who were unable to attend. Window Zebra collaborated with Way to Blue and the Sky Arts social media team to curate a series of videos for Instagram, Youtube, Facebook at Twitter that were filmed and edited daily for next-day release.

This content included abridged performance footage from the main stages, interviews with artists and behind the scenes videos of how the festival is broadcast.